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Alan Peña

MEDIA BUYER MANAGER

Ciudad de México - México

Nivel de Educación

Especialización

Idiomas

Inglés / Avanzado C1

Español / Nativo

Sobre mí
Experienced professional with a proven track record in managing digital operations, team leadership, and meeting marketing objectives across diverse markets including LatAm and South Africa. Skilled in synchronizing local teams, exceeding goals, driving growth through data-driven strategies, and cultivating new business opportunities. ...
Nivel de Educación

Especialización

Idiomas

Inglés / Avanzado C1

Español / Nativo

Experiencia
Experiencia
P
MEDIA BUYER MANAGER
PAYJOY

enero 2021 / diciembre 2022

Managed digital operations in LatAm and South Africa, synchronizing local teams to meet marketing objectives, managing high budgets for digital channels, and driving constant growth.

B
SEM - SEO SPECIALIST MANAGER
BANCOMPARA

enero 2018 / diciembre 2021

Optimized digital marketing strategies, managed Inbound Marketing campaigns, and generated reports to measure KPIs to optimize results focusing on the company's goals.

LE
ONLINE MARKETING SPECIALIST
LITS EBUSINESS

enero 2016 / diciembre 2018

Developed digital campaigns and strategies for major clients, transforming offline customers to digital, significantly increasing sales.

Educación
Estudios
LA
Lits Academy
Postgraduate in ECOMMERCE AND DIGITAL TRANSFORMATION
enero 2018 / Actualmente

Specialized postgraduate program focused on ecommerce and digital transformation.

Ud
Universidad del Valle de Mxico
Postgraduate in BUSINESS MARKETING
enero 2015 / Actualmente

Advanced studies in business marketing strategies and applications.

Ud
Universidad del Valle de Mxico
BUSINESS ADMINISTRATION DEGREE
enero 2005 / diciembre 2009

Undergraduate degree in business administration with a focus on management and marketing.

Habilidades
Mis habilidades
Marketing digital
Growth Marketing
Analista de marketing
E-Mail Marketing
Director de marketing
Intereses
Sobre mí
Experienced professional with a proven track record in managing digital operations, team leadership, and meeting marketing objectives across diverse markets including LatAm and South Africa. Skilled in synchronizing local teams, exceeding goals, driving growth through data-driven strategies, and cultivating new business opportunities. ...
Experiencia
P
MEDIA BUYER MANAGER
PAYJOY

enero 2021 / diciembre 2022

Managed digital operations in LatAm and South Africa, synchronizing local teams to meet marketing objectives, managing high budgets for digital channels, and driving constant growth.

B
SEM - SEO SPECIALIST MANAGER
BANCOMPARA

enero 2018 / diciembre 2021

Optimized digital marketing strategies, managed Inbound Marketing campaigns, and generated reports to measure KPIs to optimize results focusing on the company's goals.

LE
ONLINE MARKETING SPECIALIST
LITS EBUSINESS

enero 2016 / diciembre 2018

Developed digital campaigns and strategies for major clients, transforming offline customers to digital, significantly increasing sales.

Estudios
LA
Lits Academy
Postgraduate in ECOMMERCE AND DIGITAL TRANSFORMATION
enero 2018 / Actualmente

Specialized postgraduate program focused on ecommerce and digital transformation.

Ud
Universidad del Valle de Mxico
Postgraduate in BUSINESS MARKETING
enero 2015 / Actualmente

Advanced studies in business marketing strategies and applications.

Ud
Universidad del Valle de Mxico
BUSINESS ADMINISTRATION DEGREE
enero 2005 / diciembre 2009

Undergraduate degree in business administration with a focus on management and marketing.

Mis habilidades
Marketing digital
Growth Marketing
Analista de marketing
E-Mail Marketing
Director de marketing
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